diff --git a/layouts/partials/image.html b/layouts/partials/image.html
index d6a747f5..80e510b5 100644
--- a/layouts/partials/image.html
+++ b/layouts/partials/image.html
@@ -35,6 +35,7 @@
     <!-- No processing for SVGs -->
     <img src="{{ $image.RelPermalink }}" alt="{{ .alt }}" />
   {{ else }}
+    {{ $image := $image.Filter (images.AutoOrient) }}
     <!-- Calculate resize widths in increments of 100px -->
     {{ $minWidth := .page.Site.Params.imageResize.min | default 300 }}
     {{ $maxWidth := .page.Site.Params.imageResize.max | default 700 }}